Our Story

Where Human Potential Meets Tomorrow

In a world obsessed with technology, we're obsessed with people. Because we've seen what happens when you give amazing people the right tools, the right focus, and the freedom to innovate – they don't just transform organizations, they reshape industries.

Bluewaves flowing wave illustration representing transformation and innovation

The Djinn and the Fairy

Once upon a time existed a Djinn who wandered through corporate landscapes, witnessing brilliant minds trapped in systems that drained rather than inspired them. This Djinn carried a radical belief: life is to enjoy, life is to love while you are alive. The Djinn tried to convince the world that technology should serve humanity, not the other way around. He built innovative frameworks and tools, hoping to create environments where people could thrive rather than merely survive the workday. But as years passed, the Djinn grew weary. Creating workplaces where people genuinely cared for each other, aligned their efforts, and found fulfillment proved more challenging than expected. The world seemed determined to value output over wellbeing, process over people, complexity over clarity. Then came the fairy, who approached with a deceptively simple question: "Are people happy?" This question ignited a flame. The fairy understood that true power emerges when people recognize their interdependence—when they embrace teamwork not as a corporate mandate but as the natural way humans create extraordinary things. She dreamed of empowering individuals to break free from overwhelming tasks, helping them rediscover confidence in being authentically themselves. Together, the Djinn and fairy created a new world, a new way of thinking built on three fundamental gems: **FOCUS** – The power of doing less to achieve more, eliminating everything that doesn't create value. **CREATE** – Where collaboration becomes a superpower, bringing people together in ways that ignite innovation. **ACCELERATE** – Human-AI harmony that frees people to do what they do best: think, create, and transform. Yet as they shared their vision, they realized something profound: in this age of intelligent machines, people needed not just new tools but new knowledge—a deeper understanding of how to collaborate with AI rather than compete against it or be replaced by it. So the Djinn and fairy created a special school, a place where humans could learn the art of partnering with intelligent machines, developing the literacy that would become the superpower of our time. In this school, learning wasn't passive but experiential—a journey unique to each person, supported by a community of fellow explorers. But their voice was still soft in a noisy marketplace dominated by traditional consulting firms with recycled frameworks and empty promises. That's when the wizard appeared, wielding his powers to amplify their message. The wizard believed the time for change was NOW, and his mission became making sure the world would listen. A fairy tale? Perhaps. But this is actually the story of Bertrand, Érica, and Bernardo—the founders of Bluewaves.

Three Fundamental Gems

The principles that guide everything we do

FOCUS

The power of doing less to achieve more

Focus - Abstract flowing waves with target symbol in red color
  • Eliminating everything that doesn't create value
  • Cutting through complexity to find clarity
  • Creating space for what truly matters

The ability to focus is your new superpower.

CREATE

Where collaboration becomes a superpower

Create - Abstract flowing waves with plus symbol in sand color
  • Bringing people together in ways that ignite innovation
  • Transforming how teams work together
  • Making creativity a daily practice, not a rare event

Where innovation becomes natural.

ACCELERATE

Human-AI harmony in action

Accelerate - Abstract flowing waves with spiral symbol in blue color
  • Freeing people to do what they do best: think, create, and transform
  • Creating partnerships between humans and technology
  • Amplifying human potential rather than replacing it

Intelligence amplified, humanity magnified.

Beyond Consulting: A Human Revolution

Bluewaves was born from a radical idea: what if a company focused on developing not just businesses, but the people within them? Where others see resources, we see humans with unlimited potential. Where others offer complexity, we bring simplicity. Where others talk about AI replacing people, we create harmonies between technology and humanity. Our approach delivers measurable impact: - More time for creative work - Faster collaboration - Cost reduction in key flows - Faster innovation and value delivery All while keeping people at the center.

Created By People, For People

We've built solutions that transform how organizations work

Trip Edition Wave

Trip Edition Wave

A transformation program that delivers real results in just 3-6 weeks, not months or years. Unlike traditional consulting with its time-based billing and variable outcomes, we offer a fixed price approach that prioritizes results over billable hours.

Gizmo

Gizmo

Smart companions that feel less like tools and more like brilliant team members who never sleep. Our AI solutions amplify human potential rather than replacing it.

Bluewaves School

Bluewaves School

A unique learning environment where individuals and organizations master the art of human-AI collaboration. Because in a world where AI is reshaping every industry, the ability to effectively partner with intelligent systems is becoming the defining skill of our time.

Seven Flows Framework

Seven Flows Framework

While traditional frameworks tell you what to do, Seven Flows shows you what works, with real-time validation and adaptation.

Our Founders

The real-life Djinn, Fairy, and Wizard behind Bluewaves

Bertrand - The Djinn

Bertrand

The Djinn

The Djinn who believed technology should serve humanity, not the other way around. With decades of experience building innovative frameworks and tools, Bertrand brings technical depth and vision to Bluewaves.

Érica - The Fairy

Érica

The Fairy

The Fairy who understood that true power emerges when people recognize their interdependence. Érica brings a deep understanding of human dynamics and organizational psychology to help teams thrive.

Bernardo - The Wizard

Bernardo

The Wizard

The Wizard who amplifies the message. With a background in business leadership and transformation, Bernardo helps organizations see beyond conventional wisdom to embrace new possibilities.

The Future Is Human

In a world obsessed with tomorrow's technology, we remain stubbornly focused on today's people. Because we've seen what happens when you give amazing people the right tools, the right focus, and the freedom to innovate – they don't just transform organizations, they reshape industries.

  • The future isn't about machines replacing humans

  • It's about humans and machines creating something extraordinary together

  • This new era demands not just new tools but new literacy

We're Bluewaves. And we're here to help you write the next chapter of human growth and innovation—one person at a time.